Include complementary services to add value to the shopping experience for French majors retailers’ clients and improve customer satisfaction. That’s the pivot that Mon Super Voisin, co-founded by Sylvain Beral, class of 2016, has made. The start-up has raised €1 million to target large national stores such as Mr Bricolage and E. Leclerc.
Sylvain Beral, class of 2016, is a graduate of the ESILV-EMLV double-degree in engineering and management. A seasoned entrepreneur, he has been involved since he left engineering school to build Mon Super Voisin’s business model. This start-up aims to revolutionize access to home services.
Since 2020, the former assistance application between individuals has taken a complete service turn, becoming an omnichannel B2B solution that is fully integrated into the buying process.
After making a strategic pivot, Mon Super Voisin raised €1 million in a funding round from 44 French retail experts supporting the start-up’s new business model.
44 retail executives help Mon Super Voisin
The startup provides services for Mr.Bricolage, Monoprix, Conforama and Oscaro Power. Mon Super Voisin created four years ago, raised €1 million in funding last December. This funding comes from 44 French e-business leaders that the founders met via Linkedin.
Sylvain Beral, who graduated from ESILV in 2016, spoke at a conference held during the De Vinci Start-up’s entrepreneurship week.
“We have proposed a business model of membership for large accounts. Our objective is to enable our customers to diversify their commercial offer.
We suggest complementary services to the commercial products. It is this model that helped us to attract investors for our fundraising”, said Sylvain Beral, 2016 alumnus.
The €1M will fuel the development of Mon Super Voisin’s “B to B” service solution and the recruitment of the new workforce that comes with it.
Assisting students with developing, creating, launching and sustaining their own businesses is one of the key ideas behind the Start-up track run by ESILV and partner structures : De Vinci Start-up accelerator, De Vinci Innovation Center, PEPITE Network Students-Entrepreneurs.
